Friday, June 4, 2010

Boycott Kellogg's - GM Sugar Beets Used In Cereal

We recently contacted Kellogg's to have the clarify whether they were using GM sugar beets as sweetner in their cerials. See recent letter to Kellogg's and their response:


Please clarify whether your cereals containing "sugar" are sweetened with genetically modified sugar beets? My public and I will not stand for these gmo sweetners in our food under the ... See Moreguise of "sugar". In response to one of your FAQ's on your website about sugar in your "heart healthy" cereals, only pure sugar is considered healthy in moderation. Sweetners made from genetically modified crops have been proven to have adverse effects on our health and have been proven to change the DNA of those who consume them. Our organizations are standing up to these tactics, getting the word out (with the help of advanced software and media outlets) and will boycott companies that continue to use unhealthy ingredients or try to hide the fact that gmo ingredients are used in their products. I urge you to please take steps to ensure your products DO NOT include any genetically engineered, genetically modified or "biotech" ingredients suchas gmo sugar beets, gmo corn products, etc.


PS. GMO Truth Alliance has support from the following groups:

Breast Cancer Action

Citizens For a GMO Free World

Citizens to Label GMO Food

Demand GMO Labeling!

Do You Know GMO

Greenpeace India

Feeding Blackmail Blog

Fred Burks, US Intelligence Examiner

Healthy & Living

Institute for Responsible Technology

Jeffrey Smith, author of Seeds of Deception & Genetic Roulette

New Healthy Attitude

The Non GMO Project

The Organic & Non-GMO Report

Stay-at-home Mom and organic gardener

Unite Against GMOs in Our Food

Wellness Uncovered / Wellness Uncovered Health Forum
FAQ from Your Site - Question:

Why is there sugar in your cereals with the "Heart Healthy" claim?

Kellogg is aware of the importance of controlling your diet to lower the risk of heart disease, and we are committed to providing consumers of all ages with wholesome, nutritious products that fit into a heart-healthy lifestyle.

According to the Food and Drug Administration regulations, a food product may use the claim "healthy" if it is low in fat and saturated fat, has less than 480 milligrams of sodium and less than 50 milligrams of cholesterol in a serving, while having 10% or more of the Daily Value of certain other nutrients. There is no criterion for the amount of sugar the product may contain.

Our Kellogg's® Smart Start® Healthy Heart cereals were specially formulated to deliver a good source of soluble fiber from oats to help lower cholesterol. A good source of potassium and low in sodium to help lower blood pressure, they also supply 25% of the Daily Value for folic acid and vitamins B6 and B12, which research studies have shown can help lower the homocysteine levels in the blood - another risk factor for heart disease.

There are 16 grams of sugar per serving in Kellogg's® Smart Start® Healthy Heart cereal, which supplies 64 calories. Sugar is a good source of immediate energy. Currently there is no scientific evidence to link sugar consumption to any chronic disease, like diabetes or heart disease.
May 31 at 12:44pm · Flag

From: ""
Sent: Thu, June 3, 2010 10:32:17 PM
Subject: Kellogg's® Consumer Affairs 020959726A

Thank you for taking the time to email us regarding the use of biotechnology ingredients. Like you, we want only the best ingredients to go into our products.

Like most other food makers in the nation, we buy the ingredients for our foods on the open market. We use grain and sugar from a number of suppliers in our country, so our supply would likely include biotechnology-produced ingredients in the same proportion that they occur in the United States supply. Currently approximately 81% of all corn grown in the U.S. and 90% of the U.S. sugar beet supply is genetically modified. You are probably aware that sixty to seventy percent of packaged foods in the U.S. include biotechnology crops. Even organic ingredients can contain biotech ingredients due to cross-pollination.

We use biotech ingredients based on the backing of groups including the World Health Organization, the U.S. National Academy of Sciences, and the American Medical Association that confirm there are no safety concerns.

Regarding the F.A.Q. you referenced from our website; this information is for consumers who are questioning the addition of sugar (in any form) to our line of Smart Start® cereals. It does not address concerns about biotechnology ingredients. We invite our consumers to contact us with any questions that are not answered by information on our website.

We will continue to evaluate our ingredients, suppliers and product formulas to give you the best products possible. We appreciate your input and I will be sure to share your concerns with our food development team.


Rebecca A Jimenez
Consumer Affairs



We are responding back with the following on June 04, 2010:

Ms. Jimenez,

Thank you for the candid response. This is very disheartening to hear. As you may very well know, there have been recent developments in the news regarding CODEX and the efforts to allow the use of genetically modified foods through the world.

* Many countries are standing up to the US in regards to what they will agree to sign off on as acceptible text to be included in any formal document. The majority of the countries in these meetings have said they will not agree to text stating GMOs are no different from non-GMO foods. (See - report from Dr. Rhima)
DATED MAY 8, 2010

"The US wants to say GMO Foods and non-GMO foods make no difference."

'"The US is working for the biotech industry.They voted to postpone it and come to no decision to delay labeling longer.
"The consensus was for labeling but the US would not allow this."
* Britain just this week had a senior member of the Food Food Standards Agency walk out because of its hidden agenda to promote GMOs.
(Interview with Prof. Brian Wynne about his recent resignation from the British Food Standards Agency (FSA): 'Food agency 'promotes GM.'' Candid comments about the real agenda of the Food Standards Agency.
* India is resisting the pressures to accept the GMOs. (See video clip referencing lawsuit against Monsanto:
* Canada has taken a stand against US recommendations
* Many countries no longer will import food from the US because of the health risks of these genetically modified crops and meat
* 'On May 19th, the American Academy of Environmental Medicine (AAEM) called on “Physicians to educate their patients, the medical community, and the public to avoid GM (genetically modified) foods when possible and provide educational materials concerning GM foods and health risks.”[1] They called for a moratorium on GM foods, long-term independent studies, and labeling. AAEM’s position paper stated, “Several animal studies indicate serious health risks associated with GM food,” including infertility, immune problems, accelerated aging, insulin regulation, and changes in major organs and the gastrointestinal system. They conclude, “There is more than a casual association between GM foods and adverse health effects. There is causation,” as defined by recognized scientific criteria. “The strength of association and consistency between GM foods and disease is confirmed in several animal studies.”

More and more doctors are already prescribing GM-free diets. Dr. Amy Dean, a Michigan internal medicine specialist, and board member of AAEM says, “I strongly recommend patients eat strictly non-genetically modified foods.” Ohio allergist Dr. John Boyles says “I used to test for soy allergies all the time, but now that soy is genetically engineered, it is so dangerous that I tell people never to eat it.”

Dr. Jennifer Armstrong, President of AAEM, says, “Physicians are probably seeing the effects in their patients, but need to know how to ask the right questions.” World renowned biologist Pushpa M. Bhargava goes one step further. After reviewing more than 600 scientific journals, he concludes that genetically modified organisms (GMOs) are a major contributor to the sharply deteriorating health of Americans.'

See full article from Jeffrey M. Smith:

AAEM Position Paper:

We could go on and on citing various references proving the dangers of genetically modified foods and the increasing resistance going on world-wide. Other countries do not want our tainted crops. American food producers should realize this if they want to stay in business because American consumers are being alerted to these dangers as well.

Regretfully, we will be adding Kellogg's to our list of boycotted products in light of these developments. Please advise us if Kellogg's decides to make changes to eliminate obvious sources of genetically modified foods from their products.


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